Are.na Alternative: Why Visual Designers Are Switching to Mare
The Problem with Are.na
Are.na is beautiful. It’s minimal, thoughtful, and appeals to the “slow web” aesthetic. But for working designers, it has critical limitations:
- No quick capture - Adding references requires too many clicks
- No visual search - Can’t find “that blue gradient from 3 months ago”
- Limited organization - Channels are flat, no nested collections
- No client sharing - Can’t create private share links for mood boards
What Designers Actually Need
After talking to 50+ visual designers who tried Are.na and left, here’s what they wanted:
- Instant save - Screenshot → organized in 2 seconds
- Visual memory - “Show me everything with coral pink”
- Project hierarchy - Client → Project → Subcategory → References
- Frictionless sharing - Clients view boards without signing up
Mare: Built for Working Designers
Quick Capture
- Browser extension: right-click any image → auto-tagged and saved
- Screenshot tool: drag selection → instant upload with OCR text extraction
- Mobile: share sheet integration for saving from Instagram, Pinterest, etc.
Visual Search
Search by:
- Color palette (dominant + accent colors auto-extracted)
- Composition (grid, full-bleed, centered, etc.)
- Style tags (brutalist, editorial, minimalist)
- Text content (OCR reads text in images)
Project Organization
Acme Branding (Client)
├── Logo Exploration
│ ├── Geometric Marks
│ └── Organic Shapes
├── Color Studies
│ ├── Warm Palettes
│ └── Cool Palettes
└── Typography
├── Serif Options
└── Sans Options
Client Sharing
- Public view links (no login required)
- Password protection
- Commenting enabled/disabled per board
- Export to PDF for presentations
Real Designer Workflows
Before Are.na:
“I loved the vibe but I was spending 10 minutes organizing what took 30 seconds to find. My clients couldn’t view my boards without creating accounts.” — Sarah K., Brand Designer
After switching to Mare:
“I save 50+ references per day without breaking flow. My clients get links and can comment directly. It’s invisible infrastructure.” — Sarah K., 3 months later
Feature Comparison
| Feature | Are.na | Mare |
|---|---|---|
| Aesthetic focus | ✅ High | ✅ High |
| Quick capture | ❌ No | ✅ Yes |
| Visual search | ❌ No | ✅ Yes |
| Nested collections | ❌ Flat | ✅ Hierarchical |
| Client sharing | ❌ Account required | ✅ Public links |
| Color extraction | ❌ No | ✅ Auto |
| OCR text search | ❌ No | ✅ Yes |
| Mobile app | ⚠️ Limited | ✅ Full-featured |
Who Should Use Are.na vs Mare?
Choose Are.na if:
- You’re curating for curation’s sake
- You value the community/social aspect
- Your collections are small and personal
- You don’t need to share with clients
Choose Mare if:
- You’re a working designer with deadlines
- You save 20+ references per day
- You need to find things quickly
- You share mood boards with clients
- Your reference library is 1000+ items
Migration from Are.na
Moving your Are.na channels to Mare takes about 10 minutes:
- Export your Are.na channels as CSV
- Import to Mare (preserves channel structure)
- Auto-tag - Mare analyzes images and suggests tags
- Done - Start capturing new references immediately
Try Mare Free
- 14-day free trial
- No credit card required
- Import your Are.na export in one click
- Full feature access during trial
[Start Free Trial →]
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